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ITB Berlin 2025 will take place from Tuesday, 4 to Thursday, 6 March as a B2B event. Since 1966, ITB Berlin has been the World’s Leading Travel Trade Show. As in previous years, the internationally acclaimed ITB Berlin Convention will take place parallel with the show as a live event on the Berlin Exhibition Grounds. Under this year’s heading ’Pioneer the Transition in Travel & Tourism. Together.’, leading speakers from business, science and politics examined current and future challenges facing the industry on four stages and at a total of 17 theme tracks with over 24,000 visitors in attendance. At ITB Berlin 2024 more than 5,500 exhibitors from 170 countries and territories displayed their products and services to almost 100,000 visitors. As a global innovation hub with a year-round presence, ITB Berlin offers the global tourism community valuable insights throughout the year with ITB 360° in the form of expert articles, podcast episodes and other innovative formats.